Studio Reset identity
Studio Reset are Tim and Leen, two talented interior architects / furniture designers who happen to live around the corner. They made our office furniture and helped putting up the wall panels, so we made them a new logo and designed their stationery in return.
The proportions of the rectangles in the logo are based on the golden ratio. Because material qualities are important in their trade, we wanted to make something tactile and three-dimensional. So we had their logo blind-stamped on their business cards.